Qaivero

AI ADS SPECIALISTS

ChatGPT Ads, from launch to scale.

Qaivero combines hands-on ChatGPT Ads experience with proprietary intelligence to research demand, launch focused campaigns and improve performance over time.

Laptop displaying a ChatGPT conversation with a separate sponsored product placement

A clear path to performance.

How we work

We start with a focused test, then use the evidence to refine creative, optimise performance and scale what works. Qaivero Intelligence connects each stage.

Set the test

Discover & launch

Agree the opportunity, define the test and build the campaign.

Build evidence

Optimise & report

Refine performance and turn the campaign into clear learnings.

Decide the next move

Scale

Use the evidence to decide what to expand, change or test next.

Proprietary intelligence built for AI advertising.

These internal tools support the managed service we deliver: researching conversational demand, shaping campaigns and turning performance into the next decision.

01 SIGNAL

Understand conversational demand.

We analyse representative prompts and AI responses across leading platforms to map brand and competitor visibility, consumer questions, and high-value commercial intent. Signal shows where the opportunity lies before media spend begins.

Brand & competitor visibilityConversational themesCommercial intent

02 PLAN

Turn intelligence into strategy.

Plan combines your objectives, markets, budget and Signal research into a structured ChatGPT Ads pilot. It frames the topics, campaign setup, budget allocation and messaging angles to test, with landing pages aligned to intent.

Topics & contextBudget allocationCreative starting points

03 ANALYSE

Turn performance into decisions.

Our proprietary analysis framework compares topics, creative, markets and conversion data to surface winning patterns, anomalies, ROAS drivers and budget opportunities. Reporting points to the next test, not just the last result.

Performance patternsConversion driversRecommended next tests

SIGNAL→PLAN→ANALYSE

Understand demand. Build the right test. Learn from every campaign.

✦Why Qaivero

Specialist experience, built into every campaign.

Our approach draws on hands-on ChatGPT Ads testing since the channel's early rollout. We combine those practical learnings with Qaivero Intelligence to manage campaigns from first test through ongoing optimisation.

Live campaign environmentActive learning

What are the best options for what I need?

Specialist focus

ChatGPT Ads strategy, creative, activation and measurement handled together.

Early experience

Practical campaign learnings shape the first test and every optimisation that follows.

Intelligence-led

Signal, Plan and Analyse connect research, execution and the next test.

↗A new acquisition channel

Reach customers while they're researching, comparing and deciding.

People increasingly use ChatGPT to research products, compare options and make decisions. ChatGPT Ads gives brands a new way to appear during those moments, alongside established channels such as search and social.

The ChatGPT decision journeyHigh-intent commercial moments

Research

“What are the best options for my needs?”

Category and product discovery.

Brand discovery opportunity

Compare

“Which alternative is right for me?”

Features, alternatives and recommendations.

Consideration opportunity

Decide

“Where should I buy or book?”

High-intent commercial questions.

Action opportunity

ChatGPT Ads adds a separate sponsored placement alongside the conversation, without changing the response.

Measurable outcomes

Built for measurable performance.

We focus on relevant traffic and meaningful conversion actions, then use the evidence to improve topics, creative and allocation over time.

QUALITY

High-quality sessions

Drive relevant users from active ChatGPT research conversations through to your website.

ACTION

Conversions

Optimise towards meaningful website or app outcomes where sufficient conversion data is available.

EFFICIENCY

Efficient traffic

Pay for clicks rather than impressions, creating a clear performance benchmark for the channel.

Built for ChatGPT Ads. Ready for what comes next.

ChatGPT Ads is our focus today. As advertising develops across AI assistants, we are building the expertise and intelligence to help brands test the next opportunities.

Ready to put ChatGPT Ads to work?

Tell us what you're trying to achieve. We'll map a smart starting point and how to keep improving from there.

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